TDA Social Media Marketing Plan Template & Guide
A practical, strategy-first template designed for social media managers, digital marketers, and brand consultants who want to build impactful and organized social media plans for clients or personal brands. This ready-to-use template walks you through every critical step—from defining audience and SMART objectives to crafting a structured 3-month content and ads strategy, complete with engagement and UGC plans.
 
Whether you're onboarding a new client or recalibrating an existing account, this tool helps you create clear, results-driven marketing plans that are easy to implement and aligned with business goals.
 
What’s Inside:
Guided brand and audience overview framework
SMART objective planning section
Editable 3-month posting calendar with weekly breakdowns
Paid ad budget planning tool (weekly + monthly)
Engagement, UGC, and live content strategy templates
Strategic interaction checklist for algorithm visibility
 
Perfect For:
Freelance social media managers
Digital strategy consultants
In-house brand teams
Agencies offering client-facing reports or planning docs
 
Outcome:
Walk away with a fully mapped-out marketing plan that you can confidently present to clients or use to guide execution across Instagram, TikTok, LinkedIn, and beyond.